Niagara Gazette

Web Extra

February 2, 2014

EYES ON THE SUPER BOWL ADS: Dylan gets patriotic for Chrysler

(Continued)

Among those spotted: Hulk Hogan, Teen Wolf, that evil Chucky Doll, the California Raisins and Alf, who wasn't eating a cat.

________

SLOW CLAP FOR...STEPHEN COLBERT'S EAGLE

The best part of the Wonderful Pistachios ads starring Stephen Colbert? The eagle perched on his desk wearing a little matching suit.

The spots launch a yearlong sponsorship for between Colbert and parent company Roll Global. Mainly, we're looking forward to seeing what other outfits the eagle will sport.

Wonderful Pistachios says the eagle — played by a puppet — is female.

"Colbert calls her a girl in the teaser," notes Rob Six, a Roll Global spokesman.

_______

CAR AD OR MOVIE TRAILER?

Chrysler's first ad of the night ran 90 seconds long and looked more like a movie trailer. The spot for the Ghibli Maserati featured shadowy imagery and a dramatic voiceover by Quvenzhane Wallis, the young actress who starred in "Beasts of the Southern Wild."

"We knew that being clever was more important than being the biggest kid in the neighborhood," the voiceover notes.

It was directed by David Gordon Green, who directed "Pineapple Express."

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DREAMING OF A PEPSICO-CATERED SUPER BOWL PARTY?

Pass the Doritos-crusted fried cheese, please.

PepsiCo just aired its first Doritos ad, which has us thinking of the free food served at a music fest in New York City sponsored by the company this week.

Here's a sampling of what was on the menu, which incorporated PepsiCo products:

—Cool Ranch Doritos-Cured Gravlax with Everything Gougers

—Pepsi-braised Brisket

—Doritos-Crusted Deep-Fried Cheese

—Mountain Dew Bacon tacos with Sabra guacamole and pico de gallo

__________

ABOUT THOSE HEINZ BOTTLES

If you're happy and you know it, slap that the back of that ketchup bottle.

A catchy ad by Heinz, but it's worth noting that the majority of Heinz ketchup bottles sold in the U.S. now come in plastic bottles, which were introduced in 1983.

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