Niagara Gazette

Web Extra

February 2, 2014

EYES ON THE SUPER BOWL ADS: Dylan gets patriotic for Chrysler


Now we know what it was all about: an ad for Jerry Seinfeld's show "Comedians in Cars Getting Coffee" on Crackle.

In the ad, George gripes that he wasn't invited to a Super Bowl party. After some prodding, Jerry tells him it's because he "over-cheered." After some more prodding, Jerry admits the real reason: it seems George "availed himself" in the bathroom of the host's master bedroom.



Halftime sponsor Pepsi got one of the sweetest ad spots of the night, with a 30-second lead-in to the show starring Bruno Mars.

The spot showed various New York City monuments at night being lit up and played like instruments — the Manhattan bridge is strummed like a guitar, Columbus Circle is spun like a record and the Guggenheim and famous Pepsi-Cola sign in Long Island City get played like drums.

MetLife stadium, where the game is being played, is turned like a dial, making the lights climb across the city's skyscrapers.



Tim Tebow may not be on the field, but he's still in the NFL spotlight.

T-Mobile wants to win over customers and who better than the former Broncos quarterback to show how great life can be without a contract?

The Broncos may have gone with Peyton Manning for its quarterback, but expect to see more Tebow tonight too; T-Mobile has more ads on the way.



At least Radio Shack understands its problem — and can laugh about it.

The company poked fun at its outdated image by having pop culture characters from the past ransacking its store for an "'80s Giveaway."

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