Niagara Gazette — A long line of orange construction cones, reducing two lanes of traffic each way on Pine Avenue down to one lane.
A sign of the return of the summer road construction season?
No, a sign of the return of the Buckle Up New York campaign and the national Click it or Ticket enforcement program with Falls police.
“As we kick off the busy summer driving season, it’s important that everyone buckles up every time they go out, both day and night, no excuses,” Falls Police Superintendent Bryan DalPorto said.
Through the end of the month, Falls police will use a combination of checkpoints and roving patrols to make sure motorists are buckling up.
Despite continued warnings, Traffic Division Capt. Angela Munn said her observations have shown people need to be reminded to “click it.”
“In preparing for our (Pine Avenue) checkpoint (on Wednesday), I went out Tuesday night and did some reconnaissance at the location (by Robbins Drive),” Munn said. “There were a lot of people who were driving without seat belts.”
While Buckle Up New York and Click It or Ticket are year-round campaigns and programs, Munn said this “May mobilization” is designed to get a message out in advance of the heavy summer driving season.
“A lot more people are traveling by vehicle in the summer time and we want to remind them of the importance of seat belts,” Munn said. “We would rather have them get a ticket and remember to wear their seat belt than have an accident without wearing a belt and suffer a serious injury or lose a loved one.”
The U.S. Department of Transportation’s National Highway Traffic Safety Administration reports 52 percent of the 21,253 passenger vehicle occupants killed in 2011 were not wearing their seat belts at the time of the crash. Deaths from not using seat belts are even higher at night and in the early morning hours.