Niagara Gazette — A crane situated along Webster Street on Tuesday raised the marquee to its slot in three pieces, shutting down a portion of the sidewalk.
Jim Pritchard, who is currently serving as the theater’s interim director of operations, indicated that the updated marquee is an important aspect to the burgeoning Webster Street, and one that is taking by seriously by theater officials who view the theater as the anchor of the turnaround taking place along the thoroughfare. The theater has seen a massive increase in its offerings over the last decade with an average of 175 shows a year and up to 100,000 patrons annually.
“It’s good for the Riviera and it’s good for progress on Webster,” he said. “It’s amazing what we can accomplish with teamwork.”
Rouleau added that the theater box office will remain open during the project, with two performances set for the weekend beginning Saturday. The marquee is expected to be completed by Friday.